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Media in India

The Media in India enjoys a great amount of freedom and is therefore flourishing. Whole new segments are opening up for this Rs 10,000 crore industry. Perhaps the most significant possibility is in India emerging as a back-end destination for digitising television and film content as well as managing video servers for global companies in the pay-per-view TV market. The previous year has been a landmark year for television broadcasting. Many new news channels like the two from NDTV and one each from TV Today and Star were launched. Television viewers were to enjoy much more freedom in metros with the rollout of Conditional Access System, which was quietly introduced in Chennai, but trouble was just round the corner.

In Chennai there are very few customers for channels in languages other than Tamil and all Tamil Channels are free to air. As a result there was no objection, only people did not go for the top box. Delhi however has been a different story what with CAS being first put off, then implemented and then the total confusion on its status. The launch of a choice private FM radio stations has got the metro residents hooked on to the otherwise almost obsolete radio service. Lots of multiplexes opened across the country and many more are on the pipeline. Overseas studios were bullish on producing. Piracy however, continued to bother the Indian film and music industry. The Internet continues to grow.

Print And Newspapers
India has four news agencies namely, the Press Trust of India (PTI), United News of India (UNI), Samachar Bharti and Hindustan Smachar.

Newspapers and magazines in India are independent and largely privately owned. About 5,000 newspapers, 150 of them major publications, are published daily in nearly 100 languages. Over 40,000 periodicals are also published in India. The periodicals specialize in various subjects but the majority of them deal with subjects of general interest.

The Times Of India
he Times of India is one of the leading newspapers of India and is very old. Some of the features of the paper are news from various Indian cities, sports, business (Indian and international), entertainment, health, and the world. As a policy it lays more stress on human-interest stories. It also carries features like Sports, Entertainment, Stocks, Infotech, Editorials, Interviews, Letters, Crosswords, and Horoscopes etc. The Times group also owns The Economic Times, Femina, Filmfare, etc.

The Economic Times
The Economic Times is one of the India's leading business newspapers. It carries news about the Economy, Companies, Infrastructure, Trends in the Economy, Finance, Stocks, Forex and Commodities, news from around the world and from the world of politics besides Editorial and Features. The magazine section has Investor's Guide, Brand Equity and Corporate Dossier. It is part of the Times Group.

Indian Express
The Indian Express is another leading newspaper of the country. This group's publications include the Indian Express, the Financial Express, Loksatta, Screen and Express Computer.

India Today
India Today is part of Living Media India Ltd, one of India's leading names in news and publishing which includes the television production group of Aaj Tak and Headlines Today, along with Business Today, Computers Today, India Today Hindi, India Today Plus, Teens Today and Music Today. It contains everything from hardcore political and business news and analysis to the movies, music, art, books, computers, lifestyle and business resources.

Malayala Manorama
The Malayala Manorama releases daily, weekly, monthly and annual publications. The annual publication is called the Manorama Year Book. Started in 1988 in Tamil and Telegu languages, it is now published in other regional languages like Hindi & Bengali, as well as in English. Among the various publications, the Malayala Manorama Daily has the largest circulation, selling about 11 lakhs 50 thousand copies at Rs. 2.90 each, daily. Several other magazines are also published in Tamil & English. The English publications include "The Week", a weekly magazine & "Magic Pot", a fortnightly magazine for children.

The Airwaves
All India Radio (AIR) and Doordarshan (DD), which were totally under government control since their inception, are now governed by an independent body of eminent persons who constitute the Prasar Bharati Board. From a single channel Doordarshan now has numerous channels like DD News, DD Metro, DD Sports, Bharati etc. A large number of private channels also beam their programs across the country through the satellites. Some of the major groups are Zee, Star, Sony, Sahara, Aaj Tak, NDTV, Sun TV, Raj TV and Jaya TV. Apart from regular channels which air serials, specific channels cater to movies, sports, news, cartoons and children specific programs, nature and religion. In the FM sector we have Radio Mirchi and Radio City in the private sector and AIR FM is state owned.

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